| 基于价值创新的虎都服饰有限公司发展战略 |
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| 引用本文： | 陈志贤.基于价值创新的虎都服饰有限公司发展战略[J].漳州职业技术学院学报,2011,13(1):56-60. |
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| 作者姓名： | 陈志贤 |
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| 作者单位： | 华侨大学,学报编辑部(自然科学版),福建,泉州,362021 |
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| 摘 要： | 基于价值创新的观点,在分析现有男装产业战略布局和价值曲线的基础上,剔除、减少、增加和创造了相应的服装元素,对虎都服饰有限公司价值曲线进行重构,并据此提出虎都发展新战略。
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| 关 键 词： | 价值创新 虎都服饰 发展战略 战略重构 |
Development strategy of FORDOO Garment Co.based on value innovation |
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| CHEN Zhi-xian.Development strategy of FORDOO Garment Co.based on value innovation[J].Journal of Zhangzhou Technical Institute,2011,13(1):56-60. |
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| Authors: | CHEN Zhi-xian |
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| Institution: | CHEN Zhi-xian(Editorial Department of Journal of Huaqiao University(Natural Science),Quanzhou,Fujian,362021,China) |
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| Abstract: | Based on the value of innovative ideas,analyze the Strategic layout and value curve of men's industrial.Eliminate,reduce,increase and create the appropriate clothing elements of the FORDOO Garment Co.to reconstruct the value curve.At last,FORDOO Garment Co.get the new development of strategies. |
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| Keywords: | value innovation FORDOO Garment Co costumes development strategy strategic reconstruction |
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