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大数据时代与高校思想政治教育的实效性
引用本文:王海建.大数据时代与高校思想政治教育的实效性[J].高校辅导员学刊,2014(4):37-40.
作者姓名:王海建
作者单位:华东师范大学信息科学技术学院,上海200241
基金项目:2013年上海市学校德育实践研究课题(2013D--103)
摘    要:大数据具有数量大、类型多、价值密度低、速度快、实效高等基本特征,大数据时代从根本上改变了人类的思维方式,也渗透到大学生的学习工作生活等各个方面。大数据时代对高校思想政治教育有正反两方面的影响。高校要通过树立大数据意识、建立大数据库、建设大数据工作队伍等工作,切实提升大数据时代高校思想政治教育的实效性。

关 键 词:思想政治教育  大数据  影响

The Effect of Big Data on College Ideological and Political Education
Wang Haijian.The Effect of Big Data on College Ideological and Political Education[J].Journal of college Advisor,2014(4):37-40.
Authors:Wang Haijian
Institution:Wang Haijian (School of Information Science and Technology , East China Normal University, Shanghai, 200241, China)
Abstract:Big data is characterized by its large quantities,its multiple data types,its low value density and its high speed and efficiency.Big data has fundamentally changed man's thinking mode and has en-tered every aspect of college students'study,work and life.Big data produces both positive and nega-tive effects on college ideological and political education.Colleges and universities must increase their awareness of big data and build large databases and a specialized work team so as to substantially en-hance the effectiveness of ideological and political education.
Keywords:ideological and political education  big data  effect
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