| 美国“图书馆之友”募资活动的成效与启示 |
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| 引用本文： | 张久珍,苗美娟.美国“图书馆之友”募资活动的成效与启示[J].山东图书馆季刊,2014(3):20-26. |
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| 作者姓名： | 张久珍 苗美娟 |
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| 作者单位： | 北京大学信息管理系,北京100871 |
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| 摘 要： | “图书馆之友”是图书馆争取社会援助，缓解经费紧张的有力组织。本文通过文献调研和案例分析，对美国“图书馆之友”的募资活动进行了研究，在此基础上设立了一个比较完善的“图书馆之友”募资活动的基本流程，从中总结出其募资的特点、成功举办的条件和存在的问题，并分别从宏观、中观、微观三个层次提出改善“图书馆之友”募资活动的具体措施。
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| 关 键 词： | “图书馆之友” 募资 改善措施 |
Research on Fundraising for Friends of Libraries in the United States |
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| Zhang Jiuzhen,Miao Meijuan.Research on Fundraising for Friends of Libraries in the United States[J].Shang Dong Library Quarterly,2014(3):20-26. |
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| Authors: | Zhang Jiuzhen Miao Meijuan |
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| Institution: | Zhang Jiuzhen, Miao Meijuan |
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| Abstract: | The “Friends of Library”is an effective organization when the library seeks social support to alleviate its fund deficiency.Applying the literature research method and case analysis method,the article makes a deep study on the fundraising activities held by the friends of libraries in the United States.Based on this,the author comes up with a fairly complete flow of fundraising activities for FOL,and sums up the characteristics,conditions of suceess,existing problems of fundraising for FOL.Furthermore,the author puts forward some concrete measures for the improvement of fundraising activities from macro,medium and micro-levels. |
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| Keywords: | Friends of libraries Fundraising Improvement measures |
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