| 电视购物要约性质的法律分析 |
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| 引用本文： | 满璐.电视购物要约性质的法律分析[J].十堰职业技术学院学报,2010,23(2):35-38. |
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| 作者姓名： | 满璐 |
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| 作者单位： | 山东省青年管理干部学院,政法系,山东,济南,250014 |
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| 摘 要： | 目前对电视购物的探讨主要集中在《广告法》和《消费者权益保护法》两方面,本文从《合同法》的角度分析不同运营模式下的电视购物是要约还是要约邀请,旨在为电视购物公司权益的保护开辟一条新的途径。
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| 关 键 词： | 电视购物 信息广告 要约 要约邀请 |
The Law Analysis of TV Shopping |
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| MAN Lu.The Law Analysis of TV Shopping[J].Journal of Shiyan Technical Institute,2010,23(2):35-38. |
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| Authors: | MAN Lu |
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| Institution: | MAN Lu(Dept.of Politics , Law,Sh,ong Youth University,Jinan 250014,China) |
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| Abstract: | Nowadays,the discussion of TV Shopping is mainly focused on the Advertising Law and the Consumer Protection Law.This paper,from the view of The Contract Law,analyzes if TV shopping is in the way of an offer or an offer invited under different business operations,thus tries to find out a new way for the rights protection of TV purchase companies. |
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| Keywords: | TV shopping advertisement infomercials offer offer invited |
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