| 微博客的信息传播模式及其发展分析 |
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| 引用本文： | 廖福生,江昀.微博客的信息传播模式及其发展分析[J].宁波广播电视大学学报,2010,8(2):4-6,42. |
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| 作者姓名： | 廖福生 江昀 |
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| 作者单位： | 成都理工大学,四川成都,610059 |
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| 摘 要： | 微博客由于其简单、快速、去中心化的传播方式赢得了许多用户的青睐,其影响力在现代社会日益得到彰显。微博客快速发展背后是,数量巨大的用户群体的推动。作为依靠用户产生内容的媒介形式其信息的传播影响力主要体现在用户扩散模式和信息传播模式上。虽然微博客以惊人的速度扩张,但在实际的发展中面对阻力也是多方面的。
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| 关 键 词： | 微博客 社会媒体 用户意图 社会网络分析 |
An Analysis of Micro-blogging Information Dissemination Model and Its Development |
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| LIAO Fu-sheng,JIANG-yun.An Analysis of Micro-blogging Information Dissemination Model and Its Development[J].Journal of Ningbo Radio & TV University,2010,8(2):4-6,42. |
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| Authors: | LIAO Fu-sheng JIANG-yun |
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| Institution: | (Chengdu University of Technology,Chengdu 610059,Sichuan,China) |
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| Abstract: | Micro-blogging has enjoyed its popularity among lots of its users owing to its simplicity,rapidness and decentralized mode of transmission.The influence that micro-blogging has brought to the modern society has been increasingly revealed.Behind the rapid development of micro-blogging is the driving force generated by a great number of user groups.As a sort of medium relying on the content produced by the user,its dissemination of information is mainly reflected in the mode of user diffusion and information dissemination model.However,we must realize although micro-blogging has outspread at an alarming speed,it has faced with multi-faceted resistance in the course of its development. |
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| Keywords: | Micro-blogging Social media User intent Social network analysis |
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