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Kindling Social Entrepreneurial Journalism
Abstract:ABSTRACT

After a decade of economic crisis and ongoing technological innovation, scholars and journalists have argued that new production patterns for news media are required befitting the emergence of entrepreneurial journalism. This study investigated the effects of prior experience with social problems, empathy, moral obligation, social entrepreneurial self-efficacy, and perceived social support on the social entrepreneurial intentions of 421 Taiwanese journalists. A regression analysis suggests a prominent association of social support with social entrepreneurial intentions, followed by social entrepreneurial self-efficacy, empathy, and prior experience with social problems. No significant association was found between moral obligation and social entrepreneurial intentions.
Keywords:Empathy  moral obligation  prior experience  self-efficacy  social enterprise  social support
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