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乐山市旅游资源开发策略研究
引用本文:任文举,杨春丽,张同健.乐山市旅游资源开发策略研究[J].山东商业职业技术学院学报,2013,13(1):1-3,16.
作者姓名:任文举  杨春丽  张同健
作者单位:乐山师范学院旅游与经济管理学院,四川乐山,614004
基金项目:国家社会科学基金(11BJL074)
摘    要:乐山市是我国著名的旅游城市,蕴含着丰富的旅游文化资源,旅游资源的开发是乐山市旅游业发展的一项根本性任务。乐山市旅游资源的开发不仅要以前沿性的旅游理念为指导,也要借助于成熟的旅游资源开发经验,又要密切结合于乐山市旅游资源的自然和文化环境。乐山市旅游资源开发策略的解析为旅游资源开发的实施提供了现实性的理论借鉴,有效地促进了旅游资源开发行为的完善。

关 键 词:乐山市  旅游资源开发  乡村旅游  低碳旅游  旅游规划

The Research of Tourism Resource Development Strategy in Leshan City
REN Wen-ju , YANG Chun-li , ZHANG Tong-jian.The Research of Tourism Resource Development Strategy in Leshan City[J].Journal of Shandong Institute of Commerce and Technology,2013,13(1):1-3,16.
Authors:REN Wen-ju  YANG Chun-li  ZHANG Tong-jian
Institution:(Leshan Normal College,Leshan,Sichuan 614004,China)
Abstract:Leshan City is a famous tourist city, containing a wealth of tourism and cultural resources. Tourism resource development is a fundamental task for the development of tourism industry in Leshan City. The tourism resource development not only relies on cutting - edge concept as a guide, but also draws support from ma- ture tourism resources development experience, and closely bound to the natural and cultural environment of tourism resources in Leshan City. The strategy analysis of tourism resources development may provide realistic theory refer- ence for its implementation, effectively promoting the behavior improvement of tourism resource development.
Keywords:Leshan City  tourism resource development  rural tourism  low - carbon tourism  tourism planning
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