| 政府主导下的体育市场化进程分析 |
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| 引用本文： | 黄海燕,陈锡尧.政府主导下的体育市场化进程分析[J].体育科研,2005,26(6):37-40. |
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| 作者姓名： | 黄海燕 陈锡尧 |
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| 作者单位： | 上海体育学院,上海,200438 |
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| 摘 要： | 主要用动态分析的方法对我国体育市场化进程进行了阶段划分,并阐述了在不同阶段政府主导手段的选择,在此基础上,分析了我国目前体育市场化所处的阶段及其政府主导手段的选择。另外还从政府行为的角度对我国体育市场化进程中发生的“中超革命”事件进行了探讨。
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| 关 键 词： | 体育 市场化 中超改革 政府主导 |
| 文章编号： | 1006-1207(2005)06-0037-04 |
| 修稿时间： | 2005年10月25 |
Analysis on the Process of the Government-Oriented Sport Market Formation |
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| HUANG Hai-yan,CHEN Xi-yao.Analysis on the Process of the Government-Oriented Sport Market Formation[J].Sports Science Research,2005,26(6):37-40. |
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| Authors: | HUANG Hai-yan CHEN Xi-yao |
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| Abstract: | With the method of dynamic analysis,this paper divides the process of sport market formation into different phases and expatiates on the choices of government-oriented means in the different phases. Based on the research,it also analyzes the phase of current national sport market formation and the choice of the government-oriented means.Finally,it probes into the China Super League Reform happened in the process of national sport market formation in the view of the government behavior. |
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| Keywords: | sport market formation China Super League Reform government-oriented |
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