Evaluating Academic Library Outreach to Determine Return on Investment for Student Success |
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| Authors: | Ariana Santiago Emily Vinson Mea Warren Ashley Lierman |
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| Institution: | 1. Open Educational Resources Coordinator, University of Houston Libraries, Houston, TX, USA;2. Audiovisual Archivist, University of Houston Libraries, Houston, TX, USA;3. Natural Science and Mathematics Librarian, University of Houston Libraries, Houston, TX, USA;4. Instruction Librarian, Rowan University Libraries, Glassboro, NJ, USA |
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| Abstract: | Campus outreach is a key part of an academic library’s service mission. However, the literature demonstrates a lack of assessment around library outreach, particularly from an institution-wide or programmatic perspective. The University of Houston Libraries assembled a team to evaluate return on investment for the Libraries outreach activities in service of meeting student success goals. This article shares the methodology, results, and recommendations made as a result of this project, with implications for outreach programs at other academic libraries. |
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| Keywords: | assessment outreach return on investment student success academic libraries |
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