| 体育赛事市场中介服务业培育与发展 |
| |
| 引用本文： | 黄海燕,张林.体育赛事市场中介服务业培育与发展[J].武汉体育学院学报,2007,41(2):32-35. |
| |
| 作者姓名： | 黄海燕 张林 |
| |
| 作者单位： | 上海体育学院,经济管理学院,上海,200438 |
| |
| 基金项目： | 上海市重点学科建设项目 |
| |
| 摘 要： | 以体育赛事市场中介服务业为研究对象,对体育赛事市场中介进行了分类。目前,中央和地方政府重视市场中介服务业的发展,奥运会等一批国际体育赛事进入中国,国内职业体育发展迅速,国际著名体育市场中介组织的加盟等,使体育赛事市场中介服务业获得了发展机遇。但由于相关的法律、法规不健全,相关市场中介组织缺乏独立性,行业自律缺乏等,也使体育赛事市场中介服务业面临着严峻的挑战。为促进体育市场中介服务业的发展,应加强法规建设,成立行业协会,加强政府与科研机构的联合,提升行业竞争力。
|
| 关 键 词： | 体育赛事 中介服务业 市场中介组织 |
| 文章编号： | 1000-520X（2007）02-0032-04 |
| 修稿时间： | 2006-10-26 |
Development of sports competition market intermediary service |
| |
| HUANG Hai-yan,ZHANG Lin.Development of sports competition market intermediary service[J].Journal of Wuhan Institute of Physical Education,2007,41(2):32-35. |
| |
| Authors: | HUANG Hai-yan ZHANG Lin |
| |
| Abstract: | In this paper,the sports competition market intermediary was categorized according to the intermediary service industry.At present,the Central government and the local government lay stress on the development of the market intermediary service industry.China is holding international sports competitions including the coming Beijing Olympic Games.Sports in China have stridden forward.With the entering of the famous international market intermediary organizations to China,the Chinese sports competition intermediary market is faced with opportunities for development.Due to the fact that the legal regulations and laws are not complete,there lack self discipline for the market and the market is not independent.To develop the sports competition market intermediary service,the construction of legal regulations should be reinforced,the professional associations should be set up,more cooperation between the government and the scientific research institutions should be launched. |
| |
| Keywords: | sports competition intermediary service industry market intermediary organization |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
| 点击此处可从《武汉体育学院学报》浏览原始摘要信息 |
| 点击此处可从《武汉体育学院学报》下载免费的PDF全文 |
|
