| 认同、叙事与国家形象:抗疫纪录片的媒介仪式建构分析 |
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| 作者姓名： | 王擎 揭其涛 |
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| 作者单位： | 北京工商大学传媒与设计学院 |
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| 基金项目： | 教育部人文社会科学研究规划基金“中美经贸摩擦中的话语博弈与中国话语权提升策略研究”(项目编号:19YJAZH092)阶段性研究成果。 |
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| 摘 要： | 纪录片具有跨文化、跨种族交流的功能和使命。全球抗疫背景下,我国有效遏制疫情的同时也制作了一批扣人心弦的抗疫主题纪录片,全面、立体刻画了国家在"抗疫"过程中的诸多形象。本文试图以这类纪录片对媒介仪式的构建为切入点,分析其对家国共同体的建构与对身份认同的强化,以及在国际传播语境下的叙事特点,在此基础上剖析这类纪录片对内、对外多维度塑造国家形象的创新尝试,探索我国纪录片讲好中国故事、推进国际传播能力建设的新路径。
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| 关 键 词： | 仪式传播 抗疫纪录片 国家形象 |
Identification,Narration and National Image: Analysis of Media Ritual Construction of Anti-epidemic Documentaries |
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| Authors: | Wang Qing Jie Qitao |
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| Abstract: | Documentary has the function and mission of cross-cultural and inter-racial communication.Against the backdrop of the global fight against the epidemic,China has also produced a number of exciting documentaries on the epidemic,which depict comprehensively and stereoscopic images of the country in the process of fighting the epidemic.This article from the construction of such documentary of media ritual as the breakthrough point,analysis of the home community construction and the identity of the reinforcement,and in the context of the international spread of narrative features,based on the analysis of such documentary internal and external national image the innovations on the multidimensional model,to explore China’s documentary speak good Chinese story,promote the international communication ability construction of the new path. |
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| Keywords: | Ritual communication Anti-epidemic documentary National image |
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