| 关于旅游高职双语教学的实践与体会 |
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| 作者单位： | 江门职业技术学院经济管理系 广东江门 |
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| 摘 要： | 双语教学是当今高等职业教育教学改革的一项长期性的系统工程。面对日益国际化的中国旅游业,高职院校旅游管理专业在培养国际化技能型人才方面实施双语教学是一种较好的路径选择。通过旅游市场营销的双语教学实践,发现目前高职院校旅游管理专业实施双语教学存在的问题,并就此提出了在教材选择与教法创新等方面的对策。
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| 关 键 词： | 双语教学 旅游市场营销 旅游高职教育 |
Bilingual Teaching of Tourism Management in Polytechnic |
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| Authors: | LI Wanling |
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| Abstract: | Nowadays,bilingual teaching is a long-term practice in the innovation of teaching methods, course and students' quality in Polytechnic.To meet the needs of the internationalization of the tourism industry,the practice of bilingual teaching is a good choice in training modern professionals.The author of this article,from her teaching experience in the course of Tourism Market,reveals the problems found in the teaching procedure and suggests the selection of teaching material and innovations in Bilingual Teaching of students majoring in tourism management in Polytechnic. |
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| Keywords: | bilingual teaching tourism marketing tourism education in polytechnic |
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