| 创业决策形成的微观机制：因果模型检验 |
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| 引用本文： | 苗青.创业决策形成的微观机制：因果模型检验[J].科学学研究,2009,27(3):430-434. |
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| 作者姓名： | 苗青 |
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| 作者单位： | 浙江大学公共管理学院，浙江杭州 310027 |
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| 摘 要： | 通过对277名创业者的问卷调研，采用结构方程建模技术，对创业决策形成的微观机制做了因果模型检验。研究结果发现，创业警觉性和先验知识是机会识别的直接影响因素，二者通过机会识别影响创业决策。机会识别在创业决策的因果模型中，扮演完全中介的角色。
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| 关 键 词： | 创业决策 创业警觉性 先验知识 机会识别 |
| 收稿时间： | 1900-01-01; |
The micro mechanism of entrepreneurial decision making: causal model validation |
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| MIAO Qing.The micro mechanism of entrepreneurial decision making: causal model validation[J].Studies in Science of Science,2009,27(3):430-434. |
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| Authors: | MIAO Qing |
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| Institution: | College of Public Administration;Zhejiang University;Hangzhou 310027;China |
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| Abstract: | According to 277 entrepreneurial questionnaires,this article testified the causal model of micro mechanism on the entrepreneurial decision making.The result of structural equation modeling indicated that: Entrepreneurial alertness and prior knowledge were the direct factors to form entrepreneurial opportunity recognition.They influenced the entrepreneurial decision making through the core process of opportunity recognition.Thus,opportunity recognition played a full mediating role in the full model. |
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| Keywords: | entrepreneurial decision making entrepreneurial alertness prior knowledge opportunity recognition |
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