| 传播修辞学学科建构意义 |
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| 引用本文： | 余克强,廖传士.传播修辞学学科建构意义[J].嘉应学院学报,2004,22(1):115-119. |
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| 作者姓名： | 余克强 廖传士 |
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| 作者单位： | 三明高等专科学校,学报编辑部,福建,三明,365000 |
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| 摘 要： | 汉语修辞学的研究,历来从表达这一单向度进行。《接受修辞学》的出版,宣告"表达 接受两极双向互动"理论的诞生。其实,修辞活动的过程,就是修辞信息传播的过程。有修辞信息的传播活动,就必然有修辞信息的传播者。相对于表达和接受的修辞传播,跟修辞的表达、接受三分鼎足,平分天下。然而从传播角度系统地考察修辞,至今未见其人其文。
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| 关 键 词： | 传播修辞 地位 价值 |
| 文章编号： | 1006-642X(2004)01-0115-05 |
| 修稿时间： | 2003年10月28 |
The Significance of the Establishing of Disseminating Rhetoric |
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| YU Ke-qiang,LIAO Chuan-shi.The Significance of the Establishing of Disseminating Rhetoric[J].Journal of Jiaying University,2004,22(1):115-119. |
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| Authors: | YU Ke-qiang LIAO Chuan-shi |
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| Abstract: | The research on the Chinese rhetoric has ever been conducted along the only direction of expressing The publishing of 《THE RECEIVING RHETORIC》 announces the birth of the theory of the interchangeable communication of both expressing and receiving In fact, the process of rhetorical activity is the process of the disseminating of rhetorical massages Once the disseminating of rhetorical massages takes place, there must be an agent for the dissemination In contrast to the expressive and receiving rhetorical disseminations, the rhetorical massage dissemination forms a triangle alone with the rhetorical expressing dissemination and receiving dissemination However, until now, there is not a single man or any piece article that makes a systematic research on rhetoric from the angle of dissemination. |
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| Keywords: | disseminating rhetoric position value |
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