| 胜在战略决策,赢在战略思维——论《孙子兵法》战略思维与企业战略管理 |
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| 引用本文： | 杨新.胜在战略决策,赢在战略思维——论《孙子兵法》战略思维与企业战略管理[J].滨州学院学报,2011,27(4):6-11. |
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| 作者姓名： | 杨新 |
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| 作者单位： | 南京陆军指挥学院军事理论教研室,江苏南京,210045 |
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| 摘 要： | 《孙子兵法》既是现存最古老的战争与战略理论著作,也是优秀的军事哲学和战略思维著作。其深厚的战略文化底蕴、科学的战略思维方式、至高的战略谋划境界和精妙的战略思维艺术,无疑对现代企业战略管理具有科学的借鉴。从《孙子兵法》战略思维的战略价值观、战略思维模式与方法及战略思维境界等方面,探讨了企业战略管理"胜在战略决策、赢在战略思维"的真谛。
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| 关 键 词： | 《孙子兵法》 战略决策 战略思维 企业战略管理 |
Win in Strategic Decision-making, Victory in Strategic Thinking --On the Strategic Thinking of The Art of War and Business Strategic Management |
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| YANG Xin.Win in Strategic Decision-making, Victory in Strategic Thinking --On the Strategic Thinking of The Art of War and Business Strategic Management[J].Journal of Binzhou University,2011,27(4):6-11. |
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| Authors: | YANG Xin |
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| Institution: | YANG Xin (Teaching and Research Section of Military Theories,Nanjing Nanjing Army Command College,Nanjing 210045,China) |
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| Abstract: | The Art of War is not only the oldest of war and strategic theory writings,but also an excellent work of military philosophy and strategic thinking.Its profound strategic culture,scientific strategic thinking,high level strategic planning and sophisticated art of strategic thinking are undoubtedly beneficial to the scientific strategic management of modern businesses.From the perspective of strategic values of strategic thinking,strategic thinking model and method,and the strategic thinking realms in The Ar... |
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| Keywords: | The Art of War strategic decision-making strategic thinking Strategic Enterprise Management |
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