| 细节服务:微利时代中国物流企业竞争优势再造的必由之路 |
| |
| 引用本文： | 刘伟华.细节服务:微利时代中国物流企业竞争优势再造的必由之路[J].上海海事大学学报,2006(Z1). |
| |
| 作者姓名： | 刘伟华 |
| |
| 作者单位： | 上海交通大学安泰管理学院 上海 |
| |
| 摘 要： | 详细研究物流企业如何进行细节服务．从物流企业的运作资源要素、企业的客户要素、企业外部环境要素和企业员工要素出发,分析微利时代下物流企业如何做好细节服务的具体框架,提出通过细节服务挖掘、整合和利用企业运作资源,发现、赢得和稳定客户,识别、利用和创造企业环境,企业员工要注重细节服务的贯彻与执行,且应主要围绕客户、技术和运作系统等3个层面进行细节服务创新,得出大部分尚处于成长期的中国物流企业应重视细节服务的结论．
|
| 关 键 词： | 细节服务 微利时代 物流企业 竞争优势再造 |
Detail service: the only way for Chinese logistics enterprise to reengineer competitive advantage in the low margin age |
| |
| LIU Weihua.Detail service: the only way for Chinese logistics enterprise to reengineer competitive advantage in the low margin age[J].Journal of Shanghai Maritime University,2006(Z1). |
| |
| Authors: | LIU Weihua |
| |
| Abstract: | The way to execute the detail service in logistics service providers is detailed. From the point of view of the operational resources, customers, external environment and human resources in the Chinese logistics service providers, the concrete framework of realizing the detail service in the low margin age is analyzed. As for the factor of operational resources, it needs to dig, to integrate and to utilize the resources; for the factor of customers, it needs to discover, to win and to keep the customers; for the factor of external environment, it needs to discern, to take advantage of and to create the environment; for the factor of human resources, it focus on the implementation of detail service. The framework of detail service innovation is also provided. It is carried out in three aspects: the customers, the technology and the operational system. Finally, the conclusions are summarized and some further research directions are suggested. The conclusion that most of the Chinese logistics providers are in growth and should strengthen detail service is drawn. |
| |
| Keywords: | detail service low margin age logistics providers re-engineering of competitive advantages |
| 本文献已被 CNKI 维普 等数据库收录！ |
|
