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Entry and competitive dynamics in the mobile telecommunications market
Authors:Zi-Lin He  Kwanghui Lim  Poh-Kam Wong
Institution:a Department of Management, University of Otago, P.O. Box 56, Dunedin 9001, New Zealand
b Melbourne Business School, 200 Leicester Street, Carlton, Vic. 3053, Australia
c NUS Entrepreneurship Centre, National University of Singapore, E3A Level 6, 10 Kent Ridge Crescent, Singapore 119260, Singapore
Abstract:We propose an extension of the Gans-Stern Gans, J.S., Stern, S., 2003. The product market and the market for “ideas”: commercialization strategies for technology entrepreneurs. Research Policy 32 (2), 333-350] framework that includes entry by existing firms. An incumbent firm possessing complementary assets and strong appropriability is in a formidable position Teece, D.J., 1986. Profiting from technological innovation: implications for integration, collaboration, licensing, and public policy. Research Policy 15 (6), 285-305]. However, a de alio entrant can leverage complementary assets to enter along a new technological trajectory, and then develop appropriability. We illustrate how several mobile telecommunications firms (Ericsson, Nokia and Samsung) pursued this strategy to catch up with the market leader (Motorola). We also identify several shortcomings in Motorola's approach: it was too inward-looking in developing technologies, but ironically not inward-looking enough in exploiting its most valuable patents.
Keywords:Patent citations  Knowledge flows  Mobile telecommunications  Intellectual property  Complementary assets
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