| 基于 ASEB 分析法的陕西乡村旅游可持续发展研 究简 |
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| 引用本文： | 张敏娜,刘新颜.基于 ASEB 分析法的陕西乡村旅游可持续发展研 究简[J].安康学院学报,2014(1):75-78. |
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| 作者姓名： | 张敏娜 刘新颜 |
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| 作者单位： | 陕西工业职业技术学院工商管理学院;陕西师范大学旅游与环境学院; |
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| 摘 要： | 陕西乡村旅游资源丰富，具有品牌丰富化、区域发展特色化、节庆旅游多样化等特点。本文运用ASEB栅格分析法，以体验为视角，分析了陕西乡村旅游发展的优势、劣势、机遇和挑战，并从发展可持续、管理可持续、动力可持续和生态可持续等方面探讨了陕西乡村旅游可持续发展的途径。
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| 关 键 词： | ASEB分析法 陕西 乡村旅游 可持续发展 |
Study on Sustainable Development of Shaanxi Rural Tourism Industry Based on ASEB |
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| ZHANG Minna,LIU Xinyan.Study on Sustainable Development of Shaanxi Rural Tourism Industry Based on ASEB[J].Journal of Ankang Teachers College,2014(1):75-78. |
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| Authors: | ZHANG Minna LIU Xinyan |
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| Institution: | 1.Department of Business Management, Shaanxi polytechnic Institute, Xianyang 712000, Shaanxi, China; 2.Tourism and Environment College, ShaanxiNormal University, Xi＇an 710062, Shaanxi, China) |
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| Abstract: | Shaanxi has abundant rural tourism resources, rich tourism brand, characteristics of regional development and diversification of festival tourism, etc. According to the method of ASEB, the strengths, weakness, opportunities and threats of Shaauxi tourism are discussed with the perspective of experience. The paper offers suggestions on sustainable development, sustainable management, sus- tainable driving power and sustainable ecology of rural tourism in Shaanxi province. |
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| Keywords: | ASEB method Shaanxi rural tourism sustainable development |
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