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爱因斯坦教授先生——《爱因斯坦传》(连载三十六)
引用本文:王晨婕.爱因斯坦教授先生——《爱因斯坦传》(连载三十六)[J].重庆教育学院学报,2011,24(4):113-117.
作者姓名:王晨婕
作者单位:宁波大学科学技术学院,浙江宁波,315212
基金项目:2011年宁波大学科学技术学院《英语口译精品课程》阶段性成果之一
摘    要:我们已经讨论了1912年7月到8月初发生了什么事情,现在,我们来看事情是怎么发生的。1912年,爱因斯坦给出了回答:

关 键 词:爱因斯坦  连载  教授

Chinese-English translation of publicity materials of great exhibitions held in Ningbo from the perspective of Skopostheorie
WANG Chen-jie.Chinese-English translation of publicity materials of great exhibitions held in Ningbo from the perspective of Skopostheorie[J].Journal of Chongqing College of Education,2011,24(4):113-117.
Authors:WANG Chen-jie
Institution:WANG Chen-jie (College of Science and Technology,Ningbo University,Ningbo 315212,Zhejiang,China)
Abstract:In this study,the intended functions of English versions of online publicity materials of exhibitions together with their purposes and translation brief are investigated under the framework of Skopostheorie.Based on a critical analysis of translation problems arising in online publicity materials of exhibitions held in Ningbo,some effective translation methods are provided.This study bears an implication that when translating publicity materials,the translator can reformulate,delete,add,or even rewrite the original text in terms of translation purpose and translation brief so as to reach the aim of publicity by realizing the informative and operative functions of the translated texts.
Keywords:Skopostheorie  publicity materials of an exhibition  translation problems  translation strategies
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