| 商务汉语供求分析与因应策略 |
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| 引用本文： | 李业才,陆华.商务汉语供求分析与因应策略[J].继续教育研究,2009(6):168-170. |
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| 作者姓名： | 李业才 陆华 |
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| 作者单位： | 1. 广西财经学院,广西,南宁,530003
2. 广西大学,国际教育学院,广西,南宁,530004 |
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| 基金项目： | 广西大学高等教育改革工程项目 |
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| 摘 要： | 经济全球化催生了世界范围内的“汉语热”，专门用途汉语中商务汉语的开发必将大有用武之地，因此，对商务汉语的供求状况作细致分析并提出因应策略，有着重要的实践意义。供求状况：供应短缺、需求强烈；因应策略：开发商务汉语资源；优化商务汉语师资；改革商务汉语课程。
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| 关 键 词： | 商务汉语 供求分析 因应策略 |
Supply and Demand Analysis and Adaptive Strategies on Teaching Chinese for Business Purpose |
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| Li Yecai,Lu Hua.Supply and Demand Analysis and Adaptive Strategies on Teaching Chinese for Business Purpose[J].Continue Education Research,2009(6):168-170. |
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| Authors: | Li Yecai Lu Hua |
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| Institution: | 1.Guangxi College of Finance and Economics;Nanning;Guangxi;530003;2.International Education College;GuangXi University;530004 |
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| Abstract: | Economy globalization brings out "Chinese Heat" all over the world.The exploitation of Teaching Chinese for Business Purpose(TCBP) which is contained in Special Purpose Chinese must be very useful.The precondition is to particularly analyze the status of supply and demand of TCBP,then bringing forward adaptive strategies.The status of supply and demand of TCBP: supply is hard up;demand is forceful.Adaptive strategies: open out the resource of TCBP;optimize TCBP teachers;innovate TCBP courses. |
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| Keywords: | TCBP supply and demand analysis adaptive strategies |
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