| 竞争情报与企业危机预警 |
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| 引用本文： | 王克平,冯晓娜,刘新燕.竞争情报与企业危机预警[J].情报科学,2012(3):336-340. |
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| 作者姓名： | 王克平 冯晓娜 刘新燕 |
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| 作者单位： | 山东理工大学科技信息研究所;北京邮电大学图书馆 |
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| 摘 要： | 针对目前企业危机预警方式存在的不足之处,对竞争情报与企业危机预警的相互关系进行分析,具体论述它们之间的联系、相异性和互补性。总结评述竞争情报在企业危机预警中的作用和应注意的重点问题。并分别从研究对象、分析方法和运作流程三个方面论述竞争情报与企业危机预警的融合,最后,分析壳牌石油利用竞争情报进行危机预警的案例。
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| 关 键 词： | 竞争情报 企业 危机预警 融合 |
Competitive Intelligence and Enterprise Crisis Early Warning |
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| WANG Ke-ping,FENG Xiao-na,LIU Xin-yan.Competitive Intelligence and Enterprise Crisis Early Warning[J].Information Science,2012(3):336-340. |
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| Authors: | WANG Ke-ping FENG Xiao-na LIU Xin-yan |
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| Institution: | 1.Institute of Scientific and Technical Information,Shandong University of Technology,Zibo 255049,China; 2.Library of Beijing University of Posts and Telecommunications,Beijing 100876,China) |
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| Abstract: | According to the current disadvantages of enterprise crisis early warning.Firstly,it analyses the relationship between competitive intelligence and enterprise crisis early warning,specifically addresses the link,differences and complementarity between them.Secondly,it summarizes and discusses the role and key issues of competitive intelligence in the enterprise crisis early warning.Finally,it discusses the fusion between competitive intelligence and enterprise crisis early warning from three aspects including the object of study,the analytical method and their process.At last,it discusses the Royal Dutch Shell case. |
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| Keywords: | competitive intelligence enterprise crisis early warning fusion |
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