| 政府公共危机管理与媒体沟通 |
| |
| 引用本文： | 李昕.政府公共危机管理与媒体沟通[J].柳州师专学报,2012,27(1):52-55,59. |
| |
| 作者姓名： | 李昕 |
| |
| 作者单位： | 淮安市委党校行政学院,江苏淮安,223001 |
| |
| 摘 要： | 建立政府与媒体之间的良性互动关系是应对危机事件的前提条件之一。媒体在危机沟通中作为社会＂第四权力＂的作用是政府危机管理过程中不可或缺的力量。政府和媒体在公共危机管理沟通中要保证危机沟通五大要素,即信息源、信息、传输渠道、受众以及反馈,并进一步完善政府与媒体危机沟通机制的路径选择。
|
| 关 键 词： | 政府 公共危机 媒体管理 |
On Media Management of Government in Public Crisis |
| |
| LI Xin.On Media Management of Government in Public Crisis[J].Journal of Liuzhou Teachers College,2012,27(1):52-55,59. |
| |
| Authors: | LI Xin |
| |
| Institution: | LI Xin (Administrative College of Huai’an,Huai’an,Jiangsu,223001 China) |
| |
| Abstract: | To set up a benign relationship of interaction between the government and the media is one of the premise conditions in dealing with the crisis events.The media,being the fourth power of society in crisis communication,acts as an indispensable power in the government crisis management.The information source,information,transmission channels,audience and feedback are five essential factors in the government crisis management.It should further perfect the routing selection of crisis communication mechanism between government and media as well. |
| |
| Keywords: | government public crisis media management |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
|
