| 基于搜索引擎与用户体验优化的OPAC研究 |
| |
| 引用本文： | 黎邦群.基于搜索引擎与用户体验优化的OPAC研究[J].中国图书馆学报,2013,39(4):120-129. |
| |
| 作者姓名： | 黎邦群 |
| |
| 作者单位： | 惠州学院图书馆 516000 |
| |
| 摘 要： | 针对当前OPAC网站缺少搜索引擎与用户体验优化而造成用户流失的现状,对OPAC优化的背景、现状与需求、搜索引擎与用户体验优化概况、用户体验与访问质量及优化策略进行研究.通过采用简短域名、提高系统访问速度、设计简洁大方的页面布局、编写简单明了的网页源代码、使用规范的Html标签、放置科学合理的关键词、设置尽量短的内部链接及提升用户体验等优化策略,并对OPAC与搜索引擎、活跃用户与流失用户、优化的影响与评价等关系进行详细分析,呼吁重视OPAC的搜索引擎与用户体验优化工作,以增加活跃用户,实现OPAC的核心价值.图3.表2.参考文献16.
|
| 关 键 词： | OPAC 搜索引擎优化 用户体验优化 搜索引擎营销 |
| 收稿时间： | 1/5/2013 12:00:00 AM |
SEO and UEO-Based OPAC Optimization |
| |
| Li Bangqun.SEO and UEO-Based OPAC Optimization[J].Journal of Library Science In China,2013,39(4):120-129. |
| |
| Authors: | Li Bangqun |
| |
| Abstract: | To solve the poor optimization and user loss of OPAC lacking SEO and UEO, this paper studies the background, current situation, demand, survey of SEO and EUO, user experience, quality of hit and specific strategy of OPAC optimization. This paper proposes the optimization of OPAC with strategies such as setting the short domain name, improving the speed, designing the concise and easy page, writing the simple and clear code, using the normative Html tags, placing the scientific and reasonable keywords, setting up the short url as far as possible, improving the user experience, and with detailed analysis of the relation between OPAC and search engine, the active users and loss, the influence and evaluation of optimization. This paper also calls for attention to the optimization of OPAC based on SEO and UEO in order to increase the active users and realize the core value of OPAC. 3figs. 2tabs. 16refs. |
| |
| Keywords: | OPAC SEO UEO SEM |
| 本文献已被 万方数据 等数据库收录！ |
| 点击此处可从《中国图书馆学报》浏览原始摘要信息 |
| 点击此处可从《中国图书馆学报》下载免费的PDF全文 |
|
