| 学术用户画像的行为与兴趣标签构建与应用 |
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| 引用本文： | 王仁武,张文慧.学术用户画像的行为与兴趣标签构建与应用[J].现代情报,2019,39(9):54-63. |
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| 作者姓名： | 王仁武 张文慧 |
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| 作者单位： | 华东师范大学经济与管理学部, 上海 200241 |
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| 基金项目： | 国家社会科学基金项目"基于数据驱动的图书馆资源发现系统平台研究"（项目编号：16BTQ026）。 |
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| 摘 要： | 目的/意义]学术用户画像是对用户访问使用学术资源行为的较全面的刻画。本文尝试构建图书馆学术用户画像的信息行为标签和研究兴趣标签，来准确定位学术用户的信息需求，以便推荐合适的学术资源。方法/过程]具体方法是全面获取用户的访问日志并进行清洗处理，然后构建从学术用户信息行为出发的用户画像标签体系，进一步研究构建了基于研究兴趣关联的信息资源推荐服务。结果/结论]本研究有助于提高用户信息获取效率，提高图书馆学术资源推荐服务的质量，并为结合其它资源全面构建图书馆学术用户画像提供一定的借鉴。
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| 关 键 词： | 用户画像 学术用户 信息行为 研究兴趣 标签体系 |
Behavior and Interest Labeling Construction and Application of Academic User Portraits |
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| Authors: | Wang Renwu Zhang Wenhui |
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| Institution: | Department of Information Management, Faculty of Economics and Management, East China Normal University, Shanghai 200241, China |
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| Abstract: | Purpose/Significance]The academic user portrait is a more comprehensive characterization of the user's access to the library's academic resources.This paper attempted to construct information behavior and interest labeling for academic user portraits in libraries so that they can accurately locate the information needs of academic users and recommend appropriate academic resources.Method/Process]Firstly,we fully accessed the user's access log and carried out the cleaning process.Then,we constructed a library academic user portrait tagging system based on the information behavior of academic users.Finally,we studied the information resource recommendation service based on user research interest.Result/Conclusion]This study helped to improve the efficiency of user information acquisition and the quality of library academic resources recommendation services.It also provided some reference for the comprehensive construction of library academic user portraits in combination with other resources. |
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| Keywords: | user portrait academic user information behavior interests labeling system |
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