| 基于Gompertz模型的网络新闻舆情扩散规律及对策研究 |
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| 引用本文： | 曹维芳,付文达,兰月新,张鹏.基于Gompertz模型的网络新闻舆情扩散规律及对策研究[J].现代情报,2015,35(5):20-24. |
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| 作者姓名： | 曹维芳 付文达 兰月新 张鹏 |
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| 作者单位： | 中国人民武装警察部队学院, 河北 廊坊 065000 |
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| 摘 要： | 以网络舆情传播的基本规律为基础,基于新闻报道研究突发事件网络舆情的扩散规律,建立突发事件网络新闻舆情演进规律的Gompertz曲线模型,通过确定舆情扩散过程中的3个时间特征点和4个发展时段进行分析研究,以具体事件为例确定不同时段的应对对策,进而为相关部门实现对突发事件网络新闻舆情管理提供决策参考。
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The Research about Diffusion Law and Countermeasures of Internet News Public Opinion Based on Gompertz Curve Model |
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| Authors: | Cao Weifang Fu Wenda Lan Yuexin Zhang Peng |
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| Institution: | The Chinese People's Armed Police Forces Academy, Langfang 065000, China |
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| Abstract: | In view of the diffusion law of Internet public opinion,this paper researched the diffusion law of Internet news public opinion based on news report.Building Gompertz curve model about diffusion law of Internet news public opinion based on emergencies,it also researched the three particular points in time and four development stages during the diffusion of public opinion.In addition,This article determined the countermeasures for different times in particular incidents as an example,providing a reference for the relevant departments to manage network news public opinion based on emergencies. |
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