| 大众媒体对急难救助事件的传播与反馈模式及其效果分析 |
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| 引用本文： | 赵袆.大众媒体对急难救助事件的传播与反馈模式及其效果分析[J].新闻界,2008(1):38-40. |
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| 作者姓名： | 赵袆 |
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| 作者单位： | 上海交通大学传播学系,上海,200240 |
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| 摘 要： | 本文从大众媒体对急难救助事件的传播与反馈模式来分析大众媒体对急难救助事件的传播效果,藉此说明大众传播媒体在急难救助方面犮挥的功能,并提出对大众媒体在急难救助方面如何做更好的犮挥。
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| 关 键 词： | 急难救助 反馈 模式 |
On the Communication and Reaction Model and the Effects in the Socia Relief of Mass Media |
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| Zhao Yi.On the Communication and Reaction Model and the Effects in the Socia Relief of Mass Media[J].Press Circles,2008(1):38-40. |
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| Authors: | Zhao Yi |
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| Abstract: | This essay tries explain the communication effects between mass media and social relief by analyzing the model of communication and reaction,and offers some suggestions for mass media to do better when facing the incident which will cause social relief. |
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| Keywords: | social relief reaction model |
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