Analysis on the Features of Advertising English——Take Canon EOS-1Ds Mark III as an Example |
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引用本文: | 白易灵,刘玮.Analysis on the Features of Advertising English——Take Canon EOS-1Ds Mark III as an Example[J].海外英语,2014(19):217-218,221. |
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作者姓名: | 白易灵 刘玮 |
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作者单位: | 北京林业大学 |
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摘 要: | As a kind of linguistic style and a special being of market economy system, advertising has to be accordant to audience’s taste and the mass psychology. Thanks to the special application field, the feature of advertising variety has its own characteristic compared with other English varieties. This essay takes the“EOS-1Ds Mark Iliac”as an example and makes a thorough investigation on the English of advertising.
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关 键 词: | advertising advertisement Canon psychology thorough taste 秦秀白 tense audience conclusion |
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