| 对民办院校打造良好社会形象问题的思考 |
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| 引用本文： | 杜灿.对民办院校打造良好社会形象问题的思考[J].西安欧亚学院学报,2007,5(1):7-10. |
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| 作者姓名： | 杜灿 |
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| 作者单位： | 西安欧亚学院商学院 陕西西安710065 |
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| 摘 要： | 民办院校必须重视打造自己良好的社会形象,良好的社会形象是民办院校的无形资产和宝贵资源。社会是民办院校的一面镜子。打造良好社会形象是一项艰巨的系统工程,注重内涵发展,始终把提高办学质量和人才培养水平放在首位,是这一形象工程的出发点、支撑点、着力点和落脚点。打造良好社会形象是全体员工的共同责任,需要脚踏实地的长期努力。
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| 关 键 词： | 民办院校 社会形象 系统工程 质量 责任 |
| 文章编号： | XXXX-XXXX（2007）01-0007-04 |
| 修稿时间： | 2006-06-26 |
Non- govermental colleges should be bulit with good social images |
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| DU Can.Non- govermental colleges should be bulit with good social images[J].Journal of Xi＇an Eurasia Vocation University,2007,5(1):7-10. |
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| Authors: | DU Can |
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| Abstract: | Non-government colleges must lay emphasis upon building good images for the whole society;good social images are the intangible property and precious resources for colleges.The society is a mirror of non-government colleges.Building good social images is an arduous systematic engineering. The most important thing in building good social images by non-governmental colleges is to strengthen the development of connotation by improving the quality of running colleges and cultivating professionals.Building good social images is the common responsibility for all the staff,and it may take them a long tome to reach the goal. |
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| Keywords: | non-governmental college social image systematic engineering quality responsibility |
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