| 江苏省城市健身俱乐部经营现状与分析 |
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| 引用本文： | 张春燕,翟帅.江苏省城市健身俱乐部经营现状与分析[J].南昌教育学院学报,2010,25(2). |
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| 作者姓名： | 张春燕 翟帅 |
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| 作者单位： | 南通职业大学体育部;南通大学体育科学学院; |
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| 摘 要： | 为了解目前江苏省健身俱乐部发展现状,本论文从市场管理学、营销学等制度,结合社会学、经济学理论,对经营者情况进行调查,对健身俱乐部经营本身与外部的一些影响因素进行分析,提出发展对策,以求达到推动江苏省健身业持续、健康、稳定的发展,为江苏省体育行政部门规划群众性体育俱乐部的发展提供理论依据。
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| 关 键 词： | 江苏 健身俱乐部 经营 |
Jiangsu city fitness clubs management and analysis |
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| ZHANG Chun-yan,ZHAI Shuai.Jiangsu city fitness clubs management and analysis[J].Journal of Nanchang College of Education,2010,25(2). |
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| Authors: | ZHANG Chun-yan ZHAI Shuai |
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| Institution: | Nantong Vocational College Sports/a>;Nantong Jiangsu/a>;226007/a>;china/a>;Nantong University Institute of Sports Science/a>;china |
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| Abstract: | To understand the current status of Jiangsu Province,the development of fitness clubs,this paper from the market management,marketing science and other systems,combining sociology,economics,survey the situation on the operators of fitness club operators own a number of external factors affecting the analysis,development strategy,in order to achieve the fitness industry in Jiangsu Province,to promote sustainable,healthy and stable The development of Jiangsu Province sports administration department planning ... |
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| Keywords: | Jiangsu health club operation |
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