| 论依附传播与当代殖民化后果 |
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| 引用本文： | 贾广惠,耿树枝.论依附传播与当代殖民化后果[J].河北师范大学学报(哲学社会科学版),2008,31(5):146-151. |
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| 作者姓名： | 贾广惠 耿树枝 |
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| 作者单位： | 1. 徐州师范大学信息传播学,江苏,徐州,430072
2. 河北省交通厅机关服务中心,河北,石家庄,050051 |
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| 摘 要： | 当今的传媒运作中出现了一种较为突出的依附性传播的倾向。不少传媒在逐利逻辑的支配下，主动迎合外来资本的要求，极力推崇西方的价值观念和生活方式。宣扬消费主义。在这个过程中，出现了令人深思的“比照集团行为”，一些文化精英借助传媒不遗余力地推广西方“样板”。作为一个现实存在。依附性有着深厚的中西方理论预设背景。正在加深的依附传播给大众带来了一系列不良后果：逐步认同西方文化，抛弃本土传统价值观念，并导致人生意义消解。
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| 关 键 词： | 依附传播 西化 比照集团行为 殖民效应 |
On the dependent dissemination and colonization |
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| JIA Guang-hui,GENG Shu-zhi.On the dependent dissemination and colonization[J].Journal of Hebei Normal University(Philosophy and Social Science),2008,31(5):146-151. |
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| Authors: | JIA Guang-hui GENG Shu-zhi |
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| Institution: | JIA Guang-hui1,GENG Shu-zhi2(1.School of Journalism , Communications,Xuzhou Normal University,Xuzhou,Jiangsu 430072,China,2.Service Center,Bureau of Transpprtaion , Communications of Hebei Province,Shijiazhuang,Hebei 050051,China) |
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| Abstract: | The medium dissemination has currently had a tendency of dependence.Profit,foreign capital,the western value and way of life,and consumption are closely followed by some media.This kind of dependence has a profound presupposed background of the Chinese and western theories.It has brought about a series of consequences which,in turn,grow westernized and disappointing. |
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| Keywords: | dependent dissemination westernization effect of colonization |
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