| 欧美的图书采销 |
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| 引用本文： | 郭复威.欧美的图书采销[J].中国图书馆学报,1992,18(1). |
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| 作者姓名： | 郭复威 |
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| 作者单位： | 长春师范学院图书馆 |
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| 摘 要： |
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Book Buying and Selling in Europe and America |
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| Guo Fuwei.Book Buying and Selling in Europe and America[J].Journal of Library Science In China,1992,18(1). |
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| Authors: | Guo Fuwei |
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| Abstract: | In the recent years, the major publishers and book sellers in the West have been putting through a series of reforms in order to widen their book sale. The Approval Plan, the new method of mail-order the Postcards, the Telex of Facsimile Orders are some of the main new methods. They are economical, simple, quick and efficient means of book promotion and book publicity. |
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| Keywords: | Book promotion-Europe and America Methods of book purchase-Trends |
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