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公信力:慈善组织成长的基石
引用本文:魏坤,高小枚.公信力:慈善组织成长的基石[J].娄底师专学报,2014(1):33-38.
作者姓名:魏坤  高小枚
作者单位:[1] 湖南师范大学公共管理学院,湖南长沙,410081 [2] 长沙理工大学马克思主义学院,湖南长沙,410114
基金项目:国家哲学社会科学基金重点项目“推进以改善民生为重点的社会体制改革研究”(07ASH011),湖南省哲学社会科学基金项目“我国慈善事业发展的监管体制研究”.
摘    要:慈善组织的公信力既是慈善组织宗旨理念、服务质量和行为能力的体现,也是公众对慈善组织信任度和满意度的综合反映.慈善组织的公信力不仅直接关系到慈善组织的成长,而且直接关系到慈善事业的发展程度.可以说,公信力是慈善组织成长的基石.慈善组织的内部管理机制失灵和外部监督力弱化,是当前慈善组织公信力危机的两大致因.制度建设是增强慈善组织公信力的治本之策:一是要实现慈善组织管理的制度化、规范化和标准化;二是要加强对慈善组织的监督力度.

关 键 词:慈善组织  公信力  制度建设

Credibility: Cornerstone of Charity Organizations Growth
WEI-Shen GAO Xiao-mei.Credibility: Cornerstone of Charity Organizations Growth[J].Journal of Loudi Teachers College,2014(1):33-38.
Authors:WEI-Shen GAO Xiao-mei
Institution:WEI-Shen GAO Xiao-mei2 ( 1. Institute of Public Management, Hunan Normal University, Changsha 410081, China; 2. College of Marxism, Changsha University of Science and Technology, Changsha 410114, China)
Abstract:The credibility of charity organizations is the representation of philosophy purpose, service quality and conduct ca pacity, and also the comprehensive reflection of public trust and satisfaction. The credibility of charity organizations not only con cerns the development of charity directly, but also concerns the growth of charity organization directly. To some extent, the credi bility is the cornerstone of charity organization growth. The credibility crisis of charity organizations is attributed to the failure of in ternal management mechanism and the weakening of external supervision. Therefore, the construction of system is the fundamental solution of strengthening the credibility of charity organizations. On one hand, the institutionalization, normalization and standardi zation of management of charity organizations should be achieved, on the other hand, the supervision of charity organizations should be strengthened.
Keywords:charity organizations  credibility  the construction of system
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