| 倡导经营理念 打造高职教育品牌 |
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| 引用本文： | 周玉梅.倡导经营理念 打造高职教育品牌[J].山东商业职业技术学院学报,2010,10(1):61-64. |
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| 作者姓名： | 周玉梅 |
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| 作者单位： | 山东商业职业技术学院,山东,济南,250103 |
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| 摘 要： | 中国高职教育在短暂的发展历程中取得了卓越的成就，然而也遭遇到严峻的发展困境，影响到其发展质量和可持续发展能力。应该以教育经营的理念破解难题，提升内涵建设质量，提高人才培养质量，实现健康发展。
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| 关 键 词： | 高职教育 经营 教育服务 |
Sticking to Operation Concept and Creating Famous Brand of Hiaher Vocational Education |
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| Institution: | ZHOU Yu - mei ( Shandong Institute of Commerce and Technology, Jinan, Shandong 250103, China ) |
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| Abstract: | Higher vocational education has made great achievement in a short period but at the same time it has encountered severe obstacles which affect the quality of development and ability of sustainable development. Higher vocational colleges should practice operation concept, strengthen the quality of connotation construction, improve the quality of talent cultivation and develop healthfully. |
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| Keywords: | higher vocational education operation education service |
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