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论如何发挥高校电视台的德育功能
引用本文:邓惠君,周洁兰.论如何发挥高校电视台的德育功能[J].怀化学院学报,2008,27(7).
作者姓名:邓惠君  周洁兰
作者单位:湖南城市学院,党委宣传部,湖南,益阳413000
摘    要:高校电视台、是现代高等学校校园传播媒介的重要主体之一,在高校的德育工作中有着重要作用。它有与其他传媒不同的特点和优势。面对信息时代的机遇和挑战,要充分发挥校园电视台的舆论导向、服务教育争娱乐休闲等功能,推动校园人际关系的良性互动,营造良好的育人环境,与其他媒体紧密结合、相互配合的局面,从而构建高效、有序、统筹的高校校园传播媒体运作模式和机制。

关 键 词:高校电视  道德教育  舆论导向  人才培养

On the Moral Function of University Television Station
DENG Hui-jun,ZHOU Jie-lan.On the Moral Function of University Television Station[J].Journal of Huaihua University,2008,27(7).
Authors:DENG Hui-jun  ZHOU Jie-lan
Abstract:As one of the important media in campus in modern times,university television station plays an important role in moral education.It has different characters and unique advantages.Facing the opportunities and challenges in information age,we should make full use of university television station to direct on public opinions,education services and entertainment.It also can promote healthy interpersonal interaction and create a good environment for cultivating students.Linking with other media,we build an efficient,orderly and co-ordinate college campus media mode of operation and mechanisms.
Keywords:university television station  moral education  direction of public opinions  cultivate
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