| 武当山发展休闲旅游的SWOT分析及对策 |
| |
| 引用本文： | 张正荣,张冰瑶.武当山发展休闲旅游的SWOT分析及对策[J].十堰职业技术学院学报,2013,26(3):48-51. |
| |
| 作者姓名： | 张正荣 张冰瑶 |
| |
| 作者单位： | 1. 湖北工业职业技术学院旅游与涉外事务系
2. 湖北工业职业技术学院建筑工程系,湖北十堰,442000 |
| |
| 基金项目： | 十堰市2013年度软科学计划项目"武当山发展休闲旅游的SWOT分析及对策" |
| |
| 摘 要： | 本文阐述了武当山发展旅游业的现状,并在此基础上重点分析了武当山发展休闲旅游的优势、劣势、机会和面临的威胁,提出在新的经济形势下武当山发展休闲旅游事业的对策与思路。
|
| 关 键 词： | 休闲旅游 SWOT分析 对策 |
SWOT Analysis and Countermeasures of Leisure Tourism at Wudang Mountain |
| |
| ZHANG Zheng-rong
,
ZHANG Bing-yao.SWOT Analysis and Countermeasures of Leisure Tourism at Wudang Mountain[J].Journal of Shiyan Technical Institute,2013,26(3):48-51. |
| |
| Authors: | ZHANG Zheng-rong ZHANG Bing-yao |
| |
| Institution: | 1. Department of Tourism and Foreign Affairs, Hubei Industrial Polytechnic, Shiyan 442000, China) 2. Department of Architecture, Hubei Industrial Polytechnic, Shiyan 442000, China) |
| |
| Abstract: | This paper elaborated the current situation of tourism at Wudang Mountain, and mainly analyzes the strengths, weaknesses, opportunities and threats of leisure tourism. Some countermeasures on the development of leisure tourism at Wudang Mountain are proposed. |
| |
| Keywords: | leisure tourism SWOT analysis countermeasures |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
