| 浅析健身市场拓展的对策 |
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| 引用本文： | 李丹,王爱丰,孙乡,孙飙.浅析健身市场拓展的对策[J].湖北体育科技,1998(4). |
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| 作者姓名： | 李丹 王爱丰 孙乡 孙飙 |
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| 作者单位： | 南京体育学院!南京，210014，南京体育学院!南京，210014，南京体育学院!南京，210014，南京体育学院!南京，210014 |
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| 摘 要： | 从分析健身市场的现状着手，讨论健身市场如何在政府及其体育行政部门的大力支持和引导下进一步拓展；健身企业要在产品质量和技术创新上狠下功夫，健身场馆必须以科学指导为服务前提，加强健身市场的讯息咨询；企业要积极参与、介入全民健身运动；举办观赏性体育表演和比赛应有针对性等方面，提出了新的思路和对策。
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| 关 键 词： | 健身市场 现状 拓展对策 |
Analysis of the Countermeasures for Developing Body-building Market |
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| Li Dan etc..Analysis of the Countermeasures for Developing Body-building Market[J].Journal of Hubei Sports Science,1998(4). |
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| Authors: | Li Dan etc |
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| Abstract: | Through analysing the present situations of body-building market, this essay discusses that how the body-building market can be further developed supported and guided by the government and its sports department. The body-building enterprises should do their best to improve their products quality and technology. Body-building halls must strengthen the guidance for its information. The enterprises should take an active part in body-building activities,etc. This essay puts forward some countermeasures to do them well. |
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| Keywords: | body-building market present situation development countermeasures |
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