| CS：企业市场竞争的重要砝码 |
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| 引用本文： | 王淑霞,罗洪程.CS：企业市场竞争的重要砝码[J].齐齐哈尔师范高等专科学校学报,2001,20(2):8-10. |
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| 作者姓名： | 王淑霞 罗洪程 |
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| 作者单位： | 岳阳师范学院，湖南岳阳414000 |
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| 摘 要： | 在市场竞争日益加剧的今天，CS战略即是企业可以利用去争取竞争优势的一个重要砝码，本文通过解析CS，提出实施CS势在必行，并由此提出CS质量指标体系构建的基础和过程以及全面创建CS的方法。
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| 关 键 词： | 顾客满意 顾客 质量指标体系 创建CS |
CS: The important Weight of the Enterprise Market Competition |
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| WANG Shu -xia,LUO Hong -cheng.CS: The important Weight of the Enterprise Market Competition[J].Journal of Qiqihar Junior Teachers‘ College,2001,20(2):8-10. |
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| Authors: | WANG Shu -xia LUO Hong -cheng |
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| Abstract: | In increasing market competition days, CS strategy is an important weight that the enterprise can use to get the advantage of competition. This paper puts forward that CS is necessary through the analyse of CS. So it puts orward the foundation and process of CS target system and the method of building CS. |
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| Keywords: | Customers satisfaction customers the quality target system building CS |
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