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哈尔滨冰雪旅游产业发展与完善分析
引用本文:冯秀梅,徐淑梅,陶涛.哈尔滨冰雪旅游产业发展与完善分析[J].冰雪运动,2008,30(2):86-89.
作者姓名:冯秀梅  徐淑梅  陶涛
作者单位:哈尔滨师范大学地理科学学院,黑龙江,哈尔滨,150080
基金项目:黑龙江省社会科学基金项目 , 黑龙江省教育厅人文社会科学研究项目
摘    要:在冰雪旅游业迅猛发展的背景下,为促使哈尔滨冰雪旅游产业不断发展和完善,采用理论分析、调研等方法,对哈尔滨市冰雪旅游业的发展现状、优势和劣势进行分析,提出了完善哈尔滨冰雪旅游产业发展的一系列战略措施:通过政府主导,发展相应硬件、软件设施,协调旅游、商贸、交通等产业,进一步完善冰雪旅游产业链体系;以“文化”为主线推动冰雪旅游业的可持续发展;以“特色”来点亮冰雪旅游产品,并提高旅游活动的参与性,增强吸引力度谋求其深度发展;重视哈尔滨本地消费群体,提高居民冰雪意识,积极培育本地客源。通过对核心一边缘理论和点轴开发理论的分析,构建了哈尔滨市冰雪旅游发展的网络模式框架,以此作为哈尔滨冰雪旅游业发展的一个新视角。

关 键 词:哈尔滨市  冰雪旅游  发展策略  核心-边缘发展模式  点轴发展模式

Analysis of the Development and Improvement of Ice-Snow Tourism in Haerbin City
FENG Xiu-mei,XU Shu-mei,TAO Tao.Analysis of the Development and Improvement of Ice-Snow Tourism in Haerbin City[J].China Winter Sports,2008,30(2):86-89.
Authors:FENG Xiu-mei  XU Shu-mei  TAO Tao
Institution:( Geographical Science School of Harbin Normal University, Harbin 150080, China)
Abstract:Under the background of ice-snow tourism industry being fast developed, with the methods of theoretic analysis and investigation, the article has a research of the development status, advantage and disadvantage of ice-snow tourism in Harbin city in order to advance the sustainable development. For improving the Harbin ice-snow tourism, it suggests a series of strategic measures: under the government lead, develop interrelated establishment of hardware and software, harmonize these industries of tourism, business and traffic, further improve the chain system of ice-snow tourism, advance the sustainable development of ice-snow tourism in culture direction, lighten the ice-snow tour productions with local feature, reinforce the participation of tour activities, increase the attraction for deep development, think much of the local consumers, enhance the inhabitants' consciousness of ice-snow, actively develop the local tourist. Through analyzing the theories of core-border and dot-axis, it proposes a net mode as new viewpoint of developing the ice-snow tourism in Harbin.
Keywords:Harbin city  ice-snow tourism  development strategy  core-border theory  dot-axis development mode
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