| 中小企业竞争情报服务体系构建研究 |
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| 引用本文： | 郑荣,彭玉芳,曲佳艺,赵阳.中小企业竞争情报服务体系构建研究[J].情报理论与实践,2012,35(8):74-79. |
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| 作者姓名： | 郑荣 彭玉芳 曲佳艺 赵阳 |
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| 作者单位： | 吉林大学管理学院,吉林长春,130022 |
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| 摘 要： | 文章从提升中小企业竞争能力的角度出发,阐述了竞争情报服务体系对中小企业的影响和可行性,并运用文献研究法、系统论方法,逻辑推理等方法,从宏观、中观和微观3个层面构建了中小企业竞争情报服务体系模型,同时对3个层面间的运行机制作了深入剖析。
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| 关 键 词： | 中小企业 竞争情报 服务体系 运行机制 |
Research on the Construction of the Competitive Intelligence Service System of Small and Medium-sized Enterprise |
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| Institution: | Zheng Rong et al. |
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| Abstract: | From the perspective of increasing the competitive power of the small and medium-sized enterprise,this paper expatiates on the influence of the competitive intelligence service system on the small and medium-sized enterprise and its feasibility,and uses the literature research method,the system theory method,and the logical inference method to construct the model of the small and medium-sized enterprise competitive intelligence service system from the macro,medium and micro levels.Meanwhile,the paper makes an in-depth analysis of the operating mechanism among three levels. |
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| Keywords: | small and medium-sized enterprise competitive intelligence service system operating mechanism |
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