| 图书选题开发的四大风险 |
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| 引用本文： | 李智慧.图书选题开发的四大风险[J].出版科学,2012,20(2):35-39. |
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| 作者姓名： | 李智慧 |
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| 作者单位： | 东北财经大学出版社,大连,116025 |
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| 摘 要： | 剖析图书选题开发的导向风险、法律风险、市场风险和操作风险,以期加深对选题开发风险的认识,加强风险防范和管理。
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| 关 键 词： | 选题开发 导向风险 法律风险 市场风险 操作风险 |
Four Risks of Book Project |
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| Authors: | Li Zhihui |
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| Abstract: | This paper tries to explore and analyze oriented risk,legal risk,market risk and operational risk so as to intensify our comprehension,take precautions against and control risks in book projects developing. |
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| Keywords: | Book project Oriented risk Legal risk Market risk Operational risk |
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