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论当前新闻报道中的人文观念
引用本文:葛倩.论当前新闻报道中的人文观念[J].河南师范大学学报(哲学社会科学版),2004,31(6):179-181.
作者姓名:葛倩
作者单位:河南大学,新闻与传播学院,河南,开封,475001
摘    要:新闻媒体已成为社会发展的风向标,新闻媒体的竞争说到底就是争取受众的竞争,凡是能够满足受众需要的,就具有可读性,也就赢得了竞争的胜利.如背群众而驰,必然会在竞争中被淘汰。随着近年来“人的价值”在社会上的日趋重视,新闻报道中也开始越来越注重对人的关怀。可以说,当今新闻报道中人文观念的有无,人文观念如何传达.是新闻报道成功与否的衡量尺度。增强新闻报道中的人文观念,不仅是顺应政府决策,满足受众和社会的需要,同时也是今天激烈竞争中媒体得以生存的关键所在。

关 键 词:新闻报道  新闻媒体  人文关怀  人文观念  受众
文章编号:1000-2359(2004)06-0179-03
修稿时间:2004年8月28日

The Human Concept in News Report at Present
GE Qian.The Human Concept in News Report at Present[J].Journal of Henan Normal University(Philosophy and Social Sciences Edition),2004,31(6):179-181.
Authors:GE Qian
Abstract:News medium has become the vane of society development. The competition among news media is the competition of scrabbling for audience in the final analysis. All that greatly satisfies need of audience will be readable, as well as will win the competition. If news report runs in the direction opposite to audience, the result must be that it is necessarily eliminated through the contest. In a society where "value of human" has become more and more regarded in recent years, news report also begins to pay attention to humanistic concern gradually. That is to say, in news report nowadays, presence or not of human concept and how to transmit human concept are scale of whether news report is successful. To enhance human concept in news report not only conforms the policy of government, but also satisfies the requirement of audience and society, and at the same time is the key for media to exist in vehement competition these days.
Keywords:news report  news medium  humanistic concern  human concept  audience  
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