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商务英语函电的礼貌策略研究
引用本文:张晖.商务英语函电的礼貌策略研究[J].山东教育学院学报,2008,23(6):100-102.
作者姓名:张晖
作者单位:泰山学院大学外语教学部,山东,泰安,271021
摘    要:商务英语信函作为商务活动中相互交流的一种重要方式在国际商务交际中起着重要的作用。本文基于语用学礼貌原则理论的研究,介绍了礼貌原则的六大准则,从遣词造句的角度分析了这些准则与商务英语函电写作的融合以及在写作中的应用。

关 键 词:礼貌原则  商务英语函电  商务英语写作

Research on Politeness Strategy in Business English Correspondence Writing
Zhang Hui.Research on Politeness Strategy in Business English Correspondence Writing[J].Journal of Shandong Education Institute,2008,23(6):100-102.
Authors:Zhang Hui
Institution:Zhang Hui(College English Department,Taishan University,Taian 271000,China)
Abstract:As an important means of communication in business activities,business English Correspondence plays an important role in international business communication.This paper,based on the research of Politeness Principle of English Pragmatics,introduces six maxims of Politeness Principle.It also analyses the application of six maxims in the business English Correspondence Writing from the aspect of words and sentences.
Keywords:Politeness Principle  Business English Correspondence  Business English Writing  
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