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中小外贸企业可持续发展战略研究——以河北省为例
引用本文:郭全洲,谭立群,王惠霞.中小外贸企业可持续发展战略研究——以河北省为例[J].石家庄学院学报,2014(5):65-69.
作者姓名:郭全洲  谭立群  王惠霞
作者单位:1. 石家庄职业技术学院 经济贸易系,河北 石家庄,050081
2. 河北经贸大学 商学院,河北 石家庄,050061
基金项目:河北经贸大学京津冀一体化发展协同创新中心2014年度招标项目
摘    要:近年来,随着我国外贸体制的改革,中小外贸企业发展迅速,但在经营中也存在着一些问题,不利于企业和行业的长期可持续发展。基于自身的内外部优势和劣势,中小外贸企业要实现可持续发展,必须着眼于竞争战略的调整、经营模式的升级转型、企业组织战略和管理制度的优化以及国际化经营等方面。同时,政府应在经营环境、金融政策、产业政策等方面发挥支持或引导作用。

关 键 词:中小外贸企业  可持续发展战略  河北省

On Sustainable Development Strategy of SME Foreign Trade Enterprises:A Case Study of Hebei Province
GUO Quan-zhou,TAN Li-qun,WANG Hui-xia.On Sustainable Development Strategy of SME Foreign Trade Enterprises:A Case Study of Hebei Province[J].Journal of Shijiazhuang University,2014(5):65-69.
Authors:GUO Quan-zhou  TAN Li-qun  WANG Hui-xia
Institution:GUO Quan-zhou,TAN Li-qun,WANG Hui-xia ( 1.Dept. of Economics & Trade, Shijiazhuang Vocational Institute of Technology, Shijiazhuang, Hebei 050081, China ; 2.School of Business, Hebei University of Economics & Trade, Shijiazhuang, Hebei 050061, China)
Abstract:With the reform of China's foreign trade system in recent years,small-medium-sized foreign trade enterprises have rapidly developed,but the problems in management are prejudicing the long term sustainable development of the enterprises as well as the whole industry. On account of their internal weakness and external threats,the SME foreign trade enterprises should take efforts to adjust their competition strategy,upgrade their management mode,optimize their organization and management system,and improve their internationalization strategy. Meanwhile,the government needs to support and guide the development of the SME foreign trade enterprises in terms of business environment,finance policy and industry policy.
Keywords:small-medium foreign trade enterprise  sustainable development strategy  Hebei Province
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