| 图式理论对商务英语写作教学的启示 |
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| 引用本文： | 王凯.图式理论对商务英语写作教学的启示[J].湘南学院学报,2014(6):83-86. |
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| 作者姓名： | 王凯 |
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| 作者单位： | 湖南中医药大学 人文社科学院,湖南 长沙,410208 |
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| 摘 要： | 鉴于商务场合交流对象的特殊性,商务语言呈现出了异于日常交际书面用语的特点。商务语言是否符合特定场合直接关系到商务活动的成功。图式理论能够通过帮助学生更深刻地理解商务写作语言特点而达到能帮助学生顺畅地与对方进行书面沟通和交流的目的,最终促使外贸交易的成功。
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| 关 键 词： | 图式理论 商务英语 写作教学 |
Implications of Schema Theory on Business English Writing |
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| Wang Kai.Implications of Schema Theory on Business English Writing[J].Journal of Xiangnan University,2014(6):83-86. |
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| Authors: | Wang Kai |
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| Institution: | Wang Kai;School of Humanities and Social Sciences,Hunan University of Chinese Medicine; |
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| Abstract: | Due to the specific communicators,Business languages are distinctive from daily communication. How to enable the Business languages to be accord with the specific occasions is closely related to the success of the Business trade. Schema theory,plays an important role in guiding the students in profoundly perceiving the linguistic features of Business English and helping the students successfully interact with their clients and accomplish their trade as well. |
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| Keywords: | Schema Theory business English business writing |
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