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全民健身背景下广东省体育产业发展的提升路径
引用本文:陈灿.全民健身背景下广东省体育产业发展的提升路径[J].湖北体育科技,2019(6):475-477,513.
作者姓名:陈灿
作者单位:1.广东科贸职业学院体育部
摘    要:本文运用文献资料法、逻辑分析法,分析全民健身上升为国家发展战略之后对体育产业的巨大推动作用,归纳国外体育产业发展现状和国内体育产业在全民健身背景下的研究成果,以此为基础提出广东省以赛事为主体,促进体育产业的跨业融合,以互联网为平台,促进体育产业发展的深度广度,以市场为支撑,促进优秀企业的发展,以服务为中心,满足人民群众多元化多层次的体育产业发展提升路径。

关 键 词:全民健身  体育产业发展  提升路径

Promotion Path of Sports Industry Development in Guangdong under Background of National Fitness
CHEN Can.Promotion Path of Sports Industry Development in Guangdong under Background of National Fitness[J].Journal of Hubei Sports Science,2019(6):475-477,513.
Authors:CHEN Can
Institution:(Guangdong Polytechnic of Science and Trade,Guangzhou 510640,China)
Abstract:By using the method of literature and logical analysis, this paper analyses the enormous impetus of national fitness to sports industry after it has risen to the national development strategy, sums up the development status of foreign sports industry and the research results of domestic sports industry under the background of national fitness. On this basis, it puts forward that Guangdong province should take sports events as the main body, promote the cross-industry integration of sports industry, and take the internet as the platform to promote the development of sports industry. Entering the depth and breadth of sports industry development, taking the market as the support, promoting the development of excellent enterprises, taking service as the center, and satisfying the people's diversified and multi-level sports industry development and promotion path.
Keywords:national fitness  sports industry development  promotion path
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