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论宋代墨的商品性消费
引用本文:秦开凤.论宋代墨的商品性消费[J].涪陵师范学院学报,2010,26(4).
作者姓名:秦开凤
作者单位:陕西省社会科学院,人文杂志社,陕西,西安,710065 
基金项目:国家社会科学基金项目"宋代文化消费研究" 
摘    要:商品经济的发展和政府"右文"政策的引导,使宋代的读书人大量增加.巨大的需求量使墨消费呈现出前所未有的繁荣局面.不仅消费者的身份多样化,而且墨的消费呈现出面广、量大、费用多的特点.在市场化的前提下,宋代墨的价格差异悬殊,这与产品质量、供求关系及消费偏好有关.而与消费密切相关的生产,则呈现出产区化、品牌化、传承化的特点.同时,墨的销售方法也趋于多样化.

关 键 词:宋代    消费  价格

On the Commercial Consumption of Ink Stick in the Song Dynasty
QIN Kai-feng.On the Commercial Consumption of Ink Stick in the Song Dynasty[J].JOurnal of Fuling Teachers College,2010,26(4).
Authors:QIN Kai-feng
Institution:QIN Kai-feng(Office of Magazine Humanity,Shanxi Academy of Social Science,Xi'an,Shanxi 710065 China)
Abstract:Because of the development of commodity economy and the guidance of the government policy,the number of people engaged in learning increased sharply in the Song Dynasty,resulting unprecedentedly great demand for ink stick.Not only were the consumers diversified in terms of identity,but the consumption of ink had the characteristics of wide range,huge quantity,and large expense.With the market being the premise,the difference of prices for ink in Song Dynasty was big because of the qualities of product,balan...
Keywords:Song Dynasty  ink  consumption  prices  
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