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| Authors: | Ginny Barnes |
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| Institution: | 1. G. B. Communications , Columbia, Missouri, USA Ginny.barnes@mchsi.com |
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| Abstract: | In this article, workplace communications and training consultant Ginny Barnes highlights the workplace tensions as Generation Y young adults replace their baby‐Boomer parents on the job. The author points out that Gen Y staff bring different expectations to the workplace. These young people are, for example, cynical about current leadership and want to be able to trust their workplace leaders; they need parent‐style coaches to help them face the intractable problems that always show up in the workplace; and they are more expert at electronic than interpersonal communication. Barnes says that Gen Y'ers can become good workers but only with some innovative management efforts to help make them so. |
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| Keywords: | Rubin Brown Dr Ginny Barnes Generation Y workplace value conflicts workforce changes staff values |
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