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我国体育服装市场的现状及发展对策研究
引用本文:王宁.我国体育服装市场的现状及发展对策研究[J].山西师大体育学院学报,2006,21(4):25-28.
作者姓名:王宁
作者单位:石家庄工程技术学校体育部,河北,石家庄,050016
摘    要:通过查阅相关的文献资料,首先对体育服装市场进行了相关界定,在分析我国体育服装市场的现状和发展趋势的基础上,结合体育服装市场所面临的机遇及挑战,对我国的体育服装市场的发展提供相应的对策。

关 键 词:体育服装  体育服装市场  体育服装业
文章编号:1008-8571(2006)04-0025-04
收稿时间:06 26 2006 12:00AM
修稿时间:2006年6月26日

Study on the Present Situation of Sportswear Marketing in China and Take Some Suggestion for It
WANG Ning.Study on the Present Situation of Sportswear Marketing in China and Take Some Suggestion for It[J].Journal of Physical Education Institute of Shanxi Teachers University,2006,21(4):25-28.
Authors:WANG Ning
Institution:PE Department Shijiazhuang Engineering and Technologe School, Shijiazhuang, Hebei 050016, China
Abstract:By looking up documentation,and naming the sportswear of China,we analysed the confronting and conflicting of sportswear marketing of China,while togethering with the statistics of sportswear industry of China,then take some suggestion for the development of sportswear marketing of China
Keywords:sportswear  sportswear marketing  sportswear trade
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