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中小型健身俱乐部经营现状及对策研究
引用本文:陶李军,李海.中小型健身俱乐部经营现状及对策研究[J].体育科技文献通报,2012,20(12):113+115-113,115.
作者姓名:陶李军  李海
作者单位:湖南理工学院体育学院,湖南岳阳,414006
摘    要:采用文献资料法、调查问卷、实地考察、数理统计等方法对湖南省几所中小型健身俱乐部经营现状进行了调查和分析,提出影响健身俱乐部发展的诸多因素,并在此基础上提出了相应的对策。

关 键 词:健身  俱乐部  现状  对策

A Study on the Current Operating Situation and Countermeasures of Small and Medium- sized Fitness Clubs in China
TAO Li-jun,LI Hai.A Study on the Current Operating Situation and Countermeasures of Small and Medium- sized Fitness Clubs in China[J].Bulletin of Sport Science & Technology,2012,20(12):113+115-113,115.
Authors:TAO Li-jun  LI Hai
Institution:Hunan Institute of Science and Technology,College of Physical Science Education,Yueyang 414006,China.
Abstract:This paper surveys and analyzes the current operating status of small and mediumsized fitness clubs in Hunan Province via literature review, questionnaire, fieldwork and mathematical statistics. Then the paper analyzes the factors that influence the development of the fitness clubs, and accordingly, it puts forward the theoretical guidance on it.
Keywords:fitness club  current status  countermeasures
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