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企业技术创新项目风险决策研究
引用本文:李晓峰,徐玖平.企业技术创新项目风险决策研究[J].软科学,2010,24(10).
作者姓名:李晓峰  徐玖平
基金项目:国家自然科学基金项目,四川大学青年基金资助项目
摘    要:对技术创新项目风险决策的机理进行了分析,提出了企业技术创新项目二阶段决策模型,该方法不仅从投资收益角度分析了技术创新项目的客观风险,而且考虑了决策者的主观风险态度,克服了现有决策模型仅从单一角度考虑的弊端,使技术创新项目的决策更加合理、科学,应用实例说明了该方法的可行性和有效性。

关 键 词:技术创新项目  风险决策  主观风险态度  二阶段决策模型

Study on Risk Decision of Enterprises' Technical Innovation Projects
LI Xiao-feng,XU Jiu-ping.Study on Risk Decision of Enterprises' Technical Innovation Projects[J].Soft Science,2010,24(10).
Authors:LI Xiao-feng  XU Jiu-ping
Abstract:In this paper,on the foundation of the principle analysis of technical innovation projects risk decision,a two-stage decision model for enterprise technology innovation projects is proposed,which is used to analyze technology innovation projects not only from economic angle,but also the subjective risk attitude of decision-maker.Thus it overcomes the shortcoming of the risk decision of technology innovation projects from one angle,which can make the risk decision of enterprise technology innovation projects more reasonable and scientific.At the end of this paper,the feasibility and validity of this method are testified by the actual problem.
Keywords:technical innovation projects  risk decision  subjective risk attitude  two-stage decision model
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